Churn is inherently a bad thing for any startup. You don't want to lose customers or revenue. At least not in the 99% of the cases. But churn can also be spun into a good thing. Churn is an opportunity for you to learn, what you can improve and do better. Because by churning, customers… Continue reading Can churn be good?
Tag: research
The new reality
Currently it’s not for the fainhearted to follow the developments on the worlds stock exchanges. 15 years of bull market has been replaced by an ugly bear which seems to send anything with an incling of tech down, down, DOWN in the market. Well, it pretty much sends everything down to an extend where it… Continue reading The new reality
Helping university research count
It is always a pleasure when you have the opportunity to go out and share some of the experiences and learnings, you have had, to an audience who need the insights in order to improve their odds of turning ideas into successful startups. I had such an opportunity the other day, when I visited the… Continue reading Helping university research count
Short term joy, long term agony
One of the things that I have been spending a lot of time on these last couple of years is the subject of university research and how to transform the best of it into viable spinouts that can go on to solve real problems in the world. There is no doubt that the potential within… Continue reading Short term joy, long term agony
Jumpstart your insights
When we try to figure out what the jobs, pains and gains of our future customers are, it is tempting to do all the research from scratch. But maybe you don't have to. Maybe there are forums where you can get a pretty good feeling, before you spend a lot of time doing surveys, interviews… Continue reading Jumpstart your insights
Theory vs reality
Theory is NOT always reality. Case in point: A politician might think that incentivizing public employees through rating and a cash bonus is a great idea and will lead to better outcomes for all; not least those who are at the receiving end of the service and says thanks by providing a top rating. But… Continue reading Theory vs reality
Read up
The other day I spent a good chunk of the day browsing the web reading up on reviews on how current solutions address a particular problem we are looking at giving a new spin on at inQvation Studio. It was most illuminating. Of course there is always the risk of you being biased by the… Continue reading Read up
When tech matters
Having worked with technology and product development for close to 20 years, I have never considered myself someone who was fascinated by technology for technologys own sake. Rather I have been - and continue to be - fascinated by what kind of problems technology can help solve. Case in point: New search seems to indicate… Continue reading When tech matters